Marketing Services
Website Design
A website can define a business and its offerings. It is also a true first impression. Development and design is crucial for laboratories to display their Who, What, Why and Where.
Test Menu Content
Creating clinically actionable tests is a task itself. Creating the exact verbiage that speaks to different audiences pertaining to those tests is and can be overwhelming. The HMS team absorbs the science behind the test menu and uses that to create compelling content, projecting professional knowledge across multiple audiences.
Print Material Design
Traditional print material still bodes well if expertly designed to represent your laboratory in qualified meetings. Let us help you create and design professionally elegant materials that your sales team can be proud to display.
Product and Test Panel Launch
Validating a new product or test but don't know when and where to begin the launch experience? Product launches require many moving parts and precise planning. The HMS team will act as project planners to ensure that website, content, marketing and training are polished and ready for the targeted new product launch date.
Marketing Plans
Traditional and digital marketing is prevalent and essential to grow a laboratory and new testing options. Our expert marketing plans can be customized to fit your needs, from lead generation and social platforms, to more traditional email marketing campaigns. We strive to stay abreast on the most current techniques while maintaining a price conscious mindset for your laboratory.
Rebranding Programs
Many times, with new test creation or revamping, a rebranding is crucial to creating a more vivid picture of what a laboratory embodies. From logo design to website overhaul and everything in between, HMS is all hands on desk to make sure no stone is unturned when rebranding.
CUSTOM MERCHANDISING
Custom Apparel
Strengthen and support your brand image with a distinctive custom uniform program. We offer custom embroidery and screen printing services. Options range from small modifications to exclusive, fully-customized designs.
- Scrubs
- Lab Coats
- Polo Shirts
- Button Up Business Shirts
- Jackets
- T-Shirts
Reward your laboratory staff and sales team with apparel that works almost as hard as they do. Whatever the job, HMS has the perfect custom uniforms for your staff, in the latest colors and trending styles.
We have an expert design team and worldwide network of suppliers and distributor partners, all committed to providing a stress-free experience for every customer. Our process has been carefully designed to accommodate your needs accurately, efficiently, and with ease.